Friday, January 24, 2020

Macbeth - Hero Or Villain? Essays -- essays research papers

‘Macbeth’ is a play by William Shakespeare that shows a protagonist going from bad to worse throughout the play. Shakespeare wrote this play, taking in mind current affairs at the time of 1603-1606. This is the time when a Scottish king, James I was given the English crown. This king was obsessed with witches, so Shakespeare brought this theme strongly into the play. It also brings the theme of treachery towards the King. This pleased King James and also pleased him about showing the line of Stuart Kings, James descendants, in Act 4, Scene 1. The play, ‘Macbeth’ is a tragedy. The traditional specification of a tragedy requires the tragic hero to be a person who holds a high position who must oppose a conflicting force, either externally or internally(a conflicting force from his own state or another. Also, the hero should have a Hamartia, which is a tragic flaw. This will lead to the hero’s downfall, in this case, it is Macbeth’s ambition. This downfall should lead to the hero’s death in order for him to qualify as a tragic hero. The action the tragic hero does must be real and could happen at any time. Macbeth becomes a villain when he discovers he will become King of Scotland. The traditional idea of a villain says that he or she should go by evil methods to get what they want. In the case of Macbeth, he killed Duncan to become King of Scotland. A villain is also cruel and ruthless. The villain may also be a person who commits crimes against the people and is all powerful. We hear about Macbeth even before we meet him. This is because the witches are casting a spell that foretells that Macbeth will meet them at the heath. In the scene with the captain, we hear that Macbeth is like a hero and is faithful to his king. â€Å"O valiant cousin, worthy gentleman†, (I, ii) When we first hear about Macbeth, we learn the descriptions of him are positive towards King Duncan. But, they are also gory. They tell of Macbeth being a fierce warrior and not being afraid to kill in war. â€Å"Till he unseamed him from the nave to th’ chops†, (I, ii). After Macbeth meets the witches, he fully supports the evil they tell of to get what he wants. Whenever we see the witches, they appear to be pure evil, especially when they cast their spells. â€Å"Liver of blaspheming Jew† (IV, i). Even though the witches say Macbeth will be King of Scotland, they do not suggest that he kill Dunca... ...could have had if he didn’t commit the murders. He still wants this, but has chosen completely the opposite. Just before Macbeth is killed in his castle, he speaks valiantly and warrior-like, showing where his strength is. If we can forget about Macbeth’s ambition we can admire him for this. â€Å"Why should I play the Roman fool and die On mine own sword? Whiles I see lives, the gashes Do better upon them.† (V, viii). At the beginning of the play, we view Macbeth as being a hero who would defend his King and country against traitors. He also holds a lot of guilt about killing Duncan, and is commanded by his own wife to do so. When Macbeth progresses into a villain, he becomes more detached from Lady Macbeth and can make decisions without her. With this, he becomes more ruthless in his efforts to stay as the King of Scotland and people describe him as ‘This tyrant’ (V, iii) and ‘A dwarfish thief’ (V, ii). Throughout the play whenever Macbeth tries to achieve his ambition, he always blocks his good qualities in favour of a more villainous way. It is this ambition of his that leads him to become a miscreant later in the play, which leads to his undoing and eventual killing by Macduff.

Wednesday, January 15, 2020

Oral Care Essay

Oral care in India has for a long time meant either toothpastes or toothpowder in the consumer’s mind. This is reflected in the figures pertaining to the industry as well – while the annual toothpastes and toothpowder market is together estimated at Rs 3363 crores, the mouthwash market is still lingering at a meagre Rs 74 crores. Even major international brands like Listerine, Reach and Colgate Total Plax have failed to gain ground in India. This failure has been attributed to a variety of factors including the marketing and positioning tactics employed and the distribution channels used, though research about the exact reasons remains severely limited. Problem Definition Management Decision Problem: Does there exist a feasible market for mouthwash in India and if not, what would be the best way to develop the same? Marketing Research Problem: Understand the reasons for failure of established brands to garner significant revenues, the attributes that customers value in such a product and ways to increase usage of mouthwash in India among consumers. Scope & Limitations The project aims to use relevant marketing research techniques to analyze the market development opportunities of mouth wash industry in India. The primary research will be restricted mostly to survey of consumers and retailers in Bangalore and other urban areas, with comparatively lesser data collected via telephone and email, from tier 2 cities. Methodology 1.Prepare a questionnaire to identify the consumers and to group them based on their demographic and psychographic characteristics. 2.Form a representative sample of the both users as well as non users and identify their attitudes and usage through a structured questionnaire. 3.Exploratory study on Indian mouth wash industry vis-Ã  -vis the global mouth wash industry on reasons of why mouthwash products failed to make an impact on Indian consumers and to deduce the profitability of the industry in India. This will be done through secondary data collection, focus group discussions and depth interviews with the consumers as well as the industry experts. 4.Identify the required attributes in the product and to decide on its positioning through perceptual mapping. Deliverables 1.A concrete analysis of the past and present market/industry scenario using data gathered from both primary and secondary data 2.Consumer attitude, segmentation and buying behavior as interpreted from qualitative and quantitative analysis of the data gathered by market research 3.A comprehensive positioning strategy for a new mouthwash launch in the Indian market

Tuesday, January 7, 2020

Mexican Immigrants And Mexican Immigration - 995 Words

The topic of Mexican immigration recently made headlines again when republican presidential candidate Donald Trump released a 3 page statement detailing his blunt beliefs on Mexican immigrants. Trump’s blunt statements against Mexican immigration have led many to join the discussion of Mexican immigration. The views on the issue vary, some believe that Mexicans are the route to all of America’s unemployment trouble while others believe Mexican’s simply take jobs American’s refuse to take. Either way, there are nearly twenty four million people of Mexican decent living in the United States that have started their own communities which contribute to American society. Many American’s however, refuse to accept this and are still prosecuting Mexican’s. This can be seen in the media, public schools, and in the work place. Mexican’s are often labeled in American media to be uneducated laborers who do nothing to contribute to the growth o f society. The reality is however, that these Mexican laborers who are faced with these preconceptions have contributed a lot to American society as can be seen in the novel Latino in America by Soledad O’Brien. This novel highlights the injustices Mexican’s face due to the medias view on them. In this novel Luis Ramirez, a resident of Shenandoah Pennsylvania, is killed in a hate crime committed by a group of white football players at a local high school. Ramirez’s mother wrote how her son always worked two jobs and cared for hisShow MoreRelatedImmigration : Mexican Immigrant Workers Essay1759 Words   |  8 PagesImmigration: Mexican Immigrant Workers are Reshaping the Economy of the United States and Mexico As the population of Latin America and the Caribbean raised in 1995 with a 190 percent increase (Gonzalez 199), the job markets in Mexico are becoming scarce and competitive. 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